A lot is happening at Starkey in the field of hearing aids: artificial intelligence (AI), new connectivity, longer battery life, smaller housings. One of the most recent models is the Omega AI, the latest generation that takes Starkey’s technology to a new level. At Horend Goed, we would like to explain to you in plain language what’s new, what it means for you and what to look out for.
“Technology so intelligent, it’s superhuman,” is how Starkey himself describes Omega AI.
1. Why is Omega AI a step forward?
When choosing a hearing aid, you pay attention to sound quality, wearing comfort, ease of use and future-proofing. Omega AI focuses on these four pillars – particularly thanks to its newly integrated AI technology.
AI you can hear and feel
One of the core features is the so-called Deep Neural Network (DNN) technology, which lets the device analyze what can be heard around you, such as speech, background noise, movement, etc. According to Starkey, the device adjusts settings automatically – in real time. For you, this means: less hassle with buttons and program adjustments, and more instant good hearing – even in awkward situations like a crowded restaurant or in the car.
Battery joining
Modern devices need to function all-day – streaming, calling, listening. Omega AI is designed with powerful rechargeable systems (such as “R” models) that allow you to hear with confidence for a day or more without needing to be charged.
Pairing & listening without fuss
Bluetooth connectivity, including LE Audio (Low Energy) and Auracast compatibility, allows easy streaming from your phone, TV or other devices. Omega AI makes using your hearing aid simpler – less knobs, more comfort.
Durability and comfort
Omega AI is designed with attention to wearing comfort (smaller housings, various models) as well as durability: water and dust resistance (example: HydraShield) and materials with which you can safely be active every day.
2. What can you expect as a user?
Now that you know what technology means, it’s important to know what it will benefit you – in everyday life. At Horend Goed, we like to translate that into clear terms.
A. Clear speech, less effort
Does a room with lots of people often sound like chaos? Omega AI helps by automatically emphasizing speech and reducing the “noise of everything around you.” You hear better, but you don’t have to concentrate as hard. That makes hearing less tiring.
B. Less hassle, more convenience
Many hearing aids offer countless programs: “restaurant,” “vacuum cleaner,” “car” … This is fine, but also confusing. Omega AI tackles that differently: with smart automation and an intuitive link to your smartphone app, you can switch or even have it automatically adjusted much more easily.
C. Connected to your world
Whether you are watching TV, talking on the phone with your grandchild or listening to music – via Bluetooth or streaming, you can get the sound directly into your hearing aid. No loose accessories, no hassle.
D. Future-proof & reliable
As technology changes rapidly, it’s nice when your device can “keep up.” With the latest audio standards from Starkey, you’ll be ready for the future. The battery, water/dust resistance and build quality are also tuned for long-term use.
E. Fit and comfort
A good hearing aid should make you forget you’re wearing it. Omega AI comes in multiple models (ITE, RIC, etc) and in different colors, so that you have a device that is comfortable – AND fits your ear, hearing loss and style well.
3. What really makes it easier?
Often you hear “high-tech” and think “difficult to operate.” With Omega AI, the emphasis is precisely on ease of use – without sacrificing performance.
Simplicity in adaptation
Your hearing care professional can use sophisticated software to set the device very precisely – but for you, that means good “out-of-the-box” setting. The smart AI system then takes over much of the work.
Less manual operation
Where before you might have set five programs, with Omega AI you can often rely on automatic adjustment. And do you still want to shift gears? Then it’s easily done via your app or with a physical button.
Streaming without additional accessories
No more separate streamer or complicated pairing: many models support direct Bluetooth connection. Simply plug in, connect, done.
Long-lasting comfort
Thanks to their design and construction, you can comfortably wear the devices for entire days – without pressure on your ear or feeling “wear something techy in my ear.”
4. Who is Omega AI suitable for?
Omega AI is suitable for many situations – but of course, not every device is best for everyone. At your first appointment, we’ll explain what fits. Below is an indication.
Anyone who is regularly in noisy environments (restaurant, family party, sports hall) and finds that hearing requires effort
Those who stream (TV, phone, computer) and want sound directly into the ear
Those looking for a modern, future-proof solution, not only for now but also for five or ten years from now
Those who value comfort and convenience – less hassle, more listening
(For more severe hearing loss) who need powerful amplification while maintaining convenience and connectivity
For people with very mild hearing loss or simply “I want to hear simple ringing” a slightly simpler solution may fit. During the fitting we always look at your situation together.
5. What should you pay attention to when choosing?
There are many fine promises – which is why it is good to pay attention to these points of interest:
Type of hearing loss: mild, moderate, severe? Does the device fit what you really need?
Situations where you hear: are you often in silence or a lot in noisy rooms? Omega AI is strong in a variety of situations.
Wearing comfort: does the behind-the-ear or in-the-ear model suit you? Is it comfortable?
Controls & connectivity: do you want app control? Streaming?
Future-proofing: how long will you do with this device? What features will you still want to use five years from now?
At Horend Goed, we help you step by step – from trial placement to aftercare.
6. Our approach at Horend Goed
With us in the store and online store, the following applies: personal, honest and clear.
We start with a good intake conversation: what do you notice, what do you want, how is your lifestyle? Then we measure your hearing, take ear impressions if necessary, tune the device. We plan aftercare: “how does it feel in practice?”, “are there any situations tricky?”, “does the pairing with your phone still need to be set up?”
And the latter is important – because a device like Omega AI gives a lot, but we make sure it is set up properly AND that you learn to use it easily.
7. What do you see after the adjustment?
With Omega AI, you can expect:
Instantly understand better in conversational situations
Less effort during listening (less tired feeling)
Streaming phone, music or TV through your device
Less suddenly “I don’t hear what is being said” moments
Feeling comfortable in the ear, “I almost forget it”
A device fit that will also last for years to come
8. Final word
With the Starkey Omega AI, you get a very modern, future-oriented and user-friendly solution. Not because it “can do everything” – but because it makes listening simple, pleasant and reliable again.
At Horend Goed, we are here for you: we explain, we fit, we support. And with a device like Omega AI, it doesn’t have to be complicated: good hearing, simple living.
Want to try it for yourself? Feel free to stop by or make an appointment – we’d love to help you get started with a listening experience that fits your life.
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